Commercial Color Offset Printing - a compendium of commercial printing terminology

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A4 Paper

ISO paper size 210 x 297mm used for Letterhead.

Abrasion Resistance

The resistance to scratching on the surface of paper by other paper surfaces or other materials.

Absorbency

The ability of a material to take up moisture

Accordion Fold

Bindery term, two or more parallel folds that open like an accordion.

Achromatic

The non-colors: black, white and gray.

Acid-Free Paper

Paper made from pulp containing little or no acid so it resists deterioration from age. Also called alkaline paper, archival paper, neutral pH paper, permanent paper and thesis paper.

Additive Color

Color produced by light falling onto a surface, as compared to subtractive color. The additive primary colors are red, green and blue.

Aerate

Refers to a manual process in which an air stream is blown onto paper sheets to create a riffling effect that separates the sheets as they are fed to the printing press.

Against the Grain

At right angles to the grain direction of the paper being used, as compared to with the grain. Also called across the grain and cross grain. See also Grain Direction.

Alignment

The position of type and/or art materials as they are aligned on a horizontal or vertical line.

Alphabet Length

The measured length (in points) of the lowercase alphabet of a certain size and series of type.

Alteration

Any change made by the customer after copy or artwork has been given to the service bureau, separator or printer. Also called AA, author alteration and customer alteration.

Anti-Offset Powder

Fine powder lightly sprayed over the printed surface of coated paper as sheets leave a press. Also called dust, offset powder, powder and spray powder.

Antique Finish

Paper with a rough, sized surface used for book and cover stock.

Antique Paper

Roughest finish offered on offset paper.

Apron

The white area of text (or illustrations) at the margins, which form a foldout.

Aqueous Coating

A water-based coating applied after printing, either while the paper is still on press ("in line"), or after it's off press. An aqueous coating usually gives a gloss, dull, or matte finish, and helps prevent the underlying ink from rubbing off. Unlike a UV coating or a varnish, an aqueous coating will accept ink-jet printing, making it a natural choice for jobs that require printing addresses for mass mailings.

Aqueous Plate

Water-soluble plate coatings, which are less toxic and less polluting.

Artwork

All illustrated material, ornamentation, photos and charts, etc. that is prepared for reproduction.

ASA Number

A number set by the American Standards Assoc., which is placed on film stock to allow calculation of the length and "F" number of an exposure. See also "F" numbers.

Ascender

Any part of a lower case letter which rises above the main body of the letter such as in "d", "b" and "h".

Author's Alterations (AA's)

At the proofing stage, changes that the client requests to be made concerning original art provided, usually at additional cost to the client

Autochrome Paper

Coated papers that are regarded as exceptional for multi-colored printing jobs.